Archive for July, 2008

Blist – Blist Blog I really enjoy learning from Kevin Merrit’s blog at Blist. Blist is a spreadsheet/list application tool, it sounds boring but its a brilliant tool, i intend to use more often when i launch my new business. Kevin’s latest post is about successful people. I’ve thought a bit about success as relates […]

Harvard Business Review How to keep other peoples problems off your back When an employee tries to hand you a problem, specify the level of initiative you want him to demonstrate 1) Recommend and implement a solution. 2) Take action then brief you immediately. 3) Act and report the outcome during a routine update.

Demo Girl Im starting a little series on where you or someone you know can get use of valuable services online – Web Meets World. I was about to start writing when I read the excellent Demo Girl blog and she was writing exactly about what I wanted to say. Iv trying to help my […]

Signal vs. Noise You don’t have to sell your company to have financial security and the freedom to do what you want Paul Graham thinks that startup founders need to sell their companies to get freedom and security: They want enough money that (a) they don’t have to worry about running out of money and […] I just read a post by Chris Brogan. Within his post he asks marketers to think of these points from a customers point of view. Simple but it doesnt happen very often! What’s in it for me? How does this impact me? Do I have to do something? What’s this going to cost me?

Robert Cialdini Bio I came across Robert Cialdini today and I love his six weapons of influence. Cialdini defines six “weapons of influence”: Reciprocation – People tend to return a favor. Thus, the pervasiveness of free samples in marketing. In his conferences, he often uses the example of Ethiopia providing thousands of dollars in humanitarian […] Add social bookmark links to your most important web pages and/or blog posts to improve sharing. Build blogs and teach conversational marketing and business relationship building techniques. For every video project purchased, ensure there’s an embeddable web version for improved sharing. Learn how tagging and other metadata improve your ability to search and measure […]